B2C PROJECTIONS

MOBILE ASSUMPTIONS

POTENTIAL MOBILE USERS:

127,000,000

Price Per Book:

$9.99

Price Per License Per Month:

$6.99

Price Per Upgrade:

$5.99

66 Book Total:

$2,540,000

POTENTIAL MARKET REVENUE AT 2%:

Book Revenue:

$1,674,723,600.00

Annual License Revenue:

$213,055,200.00

Upgrades At 5% Of Users:

$9,128,760.00

Potential Annual Revenue:

$222,183,960.00

Four Year Revenue:

$2,563,459,440.00

Per 100,000 User Revenue:

$12,702,228.00

Book Revenue:

$65,934,000.00

Annual License Revenue:

$8,388,000.00

Upgrades At 5% Of Users:

$7,188,000.00

Potential Annual Revenue:

$15,576,000.00

Four Year Revenue:

$128,238,000.00

VR ASSUMPTIONS

POTENTIAL VR USERS:

64,000,000

Price Per Book:

$9.99

Price Per License Per Month:

$6.99

Price Per Upgrade:

$5.99

66 Book Total:

$1,280,000

POTENTIAL MARKET REVENUE AT 2%:

Book Revenue:

$843,955,200.00

Annual License Revenue:

$107,366,400.00

Upgrades At 5% Of Users:

$4,600,320.00

Potential Annual Revenue:

$111,966,720.00

Four Year Revenue:

$1,291,822,080.00

Per 100,000 User Revenue:

Book Revenue:

$65,934,000.00

Annual License Revenue:

$8,388,000.00

Upgrades At 5% Of Users:

$7,188,000.00

Potential Annual Revenue:

$15,576,000.00

Four Year Revenue:

$128,238,000.00

B2B PROJECTIONS

MUSEUMS ASSUMPTIONS

POTENTIAL VR USERS:

35,000

Price Per Museum License:

$1,299.00

Price Per Upgrade:

$399.00

66 Book Total:

$700

POTENTIAL MARKET REVENUE AT 2%:

Upgrade Revenue:

$55,860.00

Annual License Revenue:

$909,300.00

Potential Annual Revenue:

$965,160.00

Four Year Revenue:

$3,860,640.00

CHRISTIAN COLLEGE ASSUMPTIONS

POTENTIAL STUDENT USERS:

4,500,000

Price Per Staff License:

$1,299.00

Price Per Student License Per Semester:

$399.00

Price Per Upgrade:

$199.00

66 Book Total:

$450,000.00

POTENTIAL MARKET REVENUE AT 2%:

License Revenue - Student:

$179,550,000.00

Staff License Revenue:

$584,550.00

Upgrades At 2% Of Student Users:

$21,492,000.00

Potential Annual Revenue:

$201,626,550.00

Four Year Revenue:

$986,056,200.00

Per 100,000 User Revenue:

License Revenue - Student:

$39,900,000.00

Staff License Revenue:

$129,900,000.00

Upgrades At 2% Of Student Users:

$19,900,000.00

Potential Annual Revenue:

$189,700,000.00

Four Year Revenue:

$758,800,000.00

PUBLIC UNIVERSITIES ASSUMPTIONS

POTENTIAL STUDENT USERS:

4,500,000

Price Per Staff License:

$1,299.00

Price Per Student License Per Semester:

$399.00

Price Per Upgrade:

$199.00

66 Book Total:

$480,000.00

POTENTIAL MARKET REVENUE AT 2%:

License Revenue - Student:

$191,520,000.00

Staff License Revenue:

$528,043.50

Upgrades At 2% Of Student Users:

$22,924,800.00

Potential Annual Revenue:

$214,972,843.50

Four Year Revenue:

$1,051,411,374.00

Per 100,000 User Revenue:

License Revenue - Student:

$39,900,000.00

Staff License Revenue:

$129,900,000.00

Upgrades At 2% Of Student Users:

$19,900,000.00

Potential Annual Revenue:

$189,700,000.00

Four Year Revenue:

$758,800,000.00

REVENUE PROJECTIONS

DETAILS

Percent of Market Penetration

Consumer Mobile Per Book - One-Time, 66 Books

Consumer VR Per Book - One-Time, 66 Books

Consumer Membership VR and Mobile Annualized

Consumer Upgrade Annualized

YEAR 1

YEAR 2

YEAR 3

YEAR 4

2%

4%

20%

40%

0

$21,978,000.00

$201,318,480.00

$313,306,380.00

0

$8,183,808.00

$70,473,456.00

$174,456,360.00

0

$11,251,104.20

$64,084,320.00

$128,168,640.00

0

$428,075.20

$338,622,072.00

$5,491,632.00

0

$41,894,987.20

$338,622,072.00

$621,432,012.00

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Consumer Mobile Per Book - One-Time, 66 Books

Museums

Annual License Revenue

Upgrade Revenue

5%

10%

15%

20%

2%

4%

20%

40%

$2,273,250.00

$21,978,000.00

$201,318,480.00

$313,306,380.00

$34,912.50

$8,183,808.00

$70,473,456.00

$174,456,360.00

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Christian Colleges

Student User Licenses

Staff Licenses

Upgrades

5%

10%

15%

20%

$17,955,000.00

35,910,000.00

$53,865,000.00

$71,820,000.00

$146,137.50

$292,275.00

$438,412.50

$584,550.00

$224,098.88

$448,197.75

$672,296.63

$896,395.50

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Public Colleges/Universities

Student User Licenses

Staff Licenses

Upgrades

5%

10%

15%

20%

$19,152,000.00

$38,304,000.00

$57,456,000.00

$76,608,000.00

$132,010.88

$264,021.75

$396,032.63

$528,043.50

$239,002.23

$478,004.47

$717,006.70

$956,008.94

$40,156,411.98

$80,312,823.97

$120,469,235.95

$160,625,647.94

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